Sun Frontier Philosophy

Sun Frontier Philosophy

We have consistently upheld "altruism" as our company policy since our founding, conducting our business with this principle at its core.
COMPASSION
We believe in helping others, as many as we can, throughout our lives.

Sun Frontier Philosophy

Let us introduce our management philosophy.

  • Our Motto: “COMPASSION”

    Credo

    Company Policy

  • Corporate Mission

    Mission

    Management
    Philosophy

  • Vision for the Future

    Vision

    Future
    Image

  • Core Values

    Value

    Course of
    Action

  • Credo

    Company Policy

    Credo

    “COMPASSION”

    We believe in helping others, as many as we can, throughout our lives.

    Our Motto: “COMPASSION”
  • Mission

    Management Philosophy

    Mission

    Our mission is to look after every employee and pursue the happiness of both mind and matter. At the same time, to cocreate a rich and sustainable society by contributing to the evolution and the development of the human society.

    Corporate Mission
  • Vision

    Future Image

    Vision

    Our vision is to become the most appreciated visionary company that fully utilizes limited resources and continues the challenges to create new values.

    Vision for the Future
  • Value

    Course of Action

    Value

    1. 1. Work For Your colleagues
    2. 2. Do The Right Thing
    3. 3. Absolute Proactiveness
    4. 4. Do it immediately, do it definitely, do it until success
    5. 5. Stay Humble, Thankful, And Respectful
    6. 6. Always Work Creatively
    7. 7. Be GENBA-Centric
    8. 8. Be Open-Minded Cheerful and Wonderful
    Core Values Core Values Core Values

The Founder’s Vision

At the core of the Sun Frontier Philosophy lies the vision and life philosophy of its founder, Tomoaki Horiguchi. His way of living, filled with human compassion and ‘altruism,’ serves as the foundation for all of Sun Frontier’s business endeavors and the actions of each employee.

The Founder’s Vision
Sun Frontier Fudousan Co., Ltd.

Tokyo Stock Exchange Prime|8934

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(Weekdays 9:30 AM - 6:00 PM JST)